IKEA (Internal Communications)
When I lived in Cardiff I worked for IKEA as an internal communications specialist. I was in charge of creating visual messages for the 300 co-workers. This included information such as upcoming events, displaying information about our profits and also advertising internally any available work shifts.
Service
Branding | Internal Communications
Client
IKEA
To ensure effective internal communications, I made it a priority to adhere to IKEA's branding guidelines. It was essential that all materials reflected the brand's look while remaining easily understandable for our workers. By balancing visual appeal with clarity, I aimed to create a cohesive and engaging communication experience that resonates with everyone in the organization. This approach not only reinforces our brand identity but also fosters a better understanding among our team members.
This shield was created during my time at IKEA to assist customers in understanding how to build Besta Furniture more easily. It serves as a visual guide, simplifying the assembly process and enhancing the overall customer experience.